The Alamo Draft House Cinema is a movie theatre chain who takes their phone policy very seriously. Their phone policy is that if you talk or text during a movie, you are to be kicked out of the theatre. Every movie theatre has this rule, but the employees at The Alamo make sure to follow this policy very carefully.
Recently, a movie-goer experienced the seriousness of this policy while viewing a movie at The Alamo. The patron was mad because this is America and we should be free to text in a movie theater if we want to. She was so mad that she called The Alamo and left a message to complain about her experience. The audio of this message was then turned into an advertisement. After all of that blew up, the CEO of Alamo Draft House made a follow up video responding to the patron’s voicemail, the advertisement, and to everyone out there who were posting rude and mean comments about all of it. His response had something to do with how it is rude and distracting to others to text and talk on the phone in a movie theater. He was trying to make a point.
I decided to post about this because I find it very interesting that The Alamo decided to make a commercial of the costumer’s complaint. That is probably illegal and inconsiderate. I also thought it was fascinating how far all of this went through the media. It shows how powerful the media and advertising really is. All of the hype from this situation ended up on The View, CNN, Anderson Cooper, and all over the television and World Wide Web.
Technology is a crazy source to have in the world. It is growing and expanding and becoming so reliable for everything. This whole problem started with a cell phone which goes to show that technology, along with social media, might possibly be taking over the world.
The first thought I had was, "Can they air her phone call without her permission?" Crazy...
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